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Senior Marketing Manager (ID:16309)

Job Role
Marketing Jobs
Contract Type
Perm
Location
Birmingham City Centre
Salary
£50,000 - £60,000
Date Added
19/10/2023
Date Expires
16/11/2023
Industry
Technology
My dynamic and progressive tech client are seeking a Senior Marketing Manager. Reporting into the Head of Marketing you will support and deliver comprehensive marketing strategies that encompass various facets of the firm’s brand enhancement. This role is hybrid with two days in the office and free parking onsite.

The role will entail:
Delivery: Support, create and deliver multi-faceted marketing strategies that encapsulate their corporate identity, ensuring alignment across diverse platforms and media channels.
SEO: Lead SEO endeavours to optimise their online visibility, fuel organic growth, and remain at the forefront of search engine trends
Running lead generation campaigns
Agency Oversight: Manage relationships with external agencies, leveraging their expertise to augment and refine their corporate marketing efforts.
Web Excellence: Oversee the continuous optimisation of their corporate website, enriching user experience, conversion rates, and maintaining alignment with cutting-edge design principles.
Event Governance: Take the lead in organising and directing their annual corporate conference, from inception through execution, ensuring a seamless, engaging, and memorable experience for all stakeholders.
Strategic Partner: Collaborate closely with the Head of Marketing to design and execute a comprehensive corporate marketing plan that aligns with their business objectives and growth aspirations.
Paid Marketing Maestro: Execute and manage paid marketing campaigns, optimising expenditures to maximize ROI.
Content Leadership: Oversee the creation and management of corporate content, crafting a coherent message that speaks to their target audience.
Campaign Innovation: Drive the creation and execution of innovative corporate marketing campaigns that keep the firm at the forefront of their industry.
Team Leadership: Manage and guide a dedicated content manager, ensuring cohesion and alignment within their corporate marketing team.

Qualifications:
Applicants will have:
Bachelor’s degree in marketing or related field
Demonstrated success in senior corporate marketing roles with a strong B2B background.
Proficiency in SEO, cross-channel marketing, and campaign management in a corporate context.
in-depth understanding of corporate website optimisation and design.
Competence in managing external agencies and corporate budgets.
Data-driven decision-making with the ability to analyse and optimize corporate campaigns.

Katie Bard is acting as an agency and is an equal opportunities employer

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